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The ol' "grass is always greener" idiom is 50% accurate. How does your lawn plead?


Grassed Buildings

Alive from New York, it's grass on a building. The facades of two neighboring highrises are covered in planters growing grass. Two lifelike mannequins perform routine lawn maintenance in neighborly peace as the billboard delivers the branding.

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Green Carpet Awards

Rub your turf war victory in the face of your neighbors with the Green Carpet Awards by TruGreen. Submit a video of your "Greenest Lawn Victory Dance" to for a chance to win tickets to the Golden Globe Awards and a very flauntable Green Globe award.

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